Esena Energy is a leading commercial and residential energy efficiency company. They needed a new website, brand refresh and digital strategy to increase LED and solar enquiries.
We worked with the Esena Energy team to redesign their website and give a modern and dynamic feel with a fully customised WordPress business website.
Our goal was to improve user experience and conversion rate on both desktop and mobile devices, while refreshing the brand to create a timeless design that could be used across both print and digital collateral with ease.
Key Website Features
Fully Responsive Design
Custom Landing Pages
Conditional Enquiry Forms To Divert Enquiries To Correct Team
CRM Integration & Custom Lead Tracking
Fully Customised, Responsive Design
It was extremely important that Esena Energy’s website was fully functional across all devices, with majority of traffic being driven from Facebook on mobile devices.
We designed and developed a new website to demonstrate why visitors should choose Esena Energy for their LED lighting and solar needs, the various solutions available, and to showcase the depth and scale of their past client projects.
As part of Esena Energy’s digital strategy, we produced an ‘Ultimate Guide to Solar’ lead magnet document which proved highly effective as a tool to educate prospective solar buyers about what’s involved in the solar buying process.
Our team did the research, wrote the copy, and designed the digital guide end-to-end.
Is It Time For A New Website?
Our website design and development team has been building websites that rank well in search engines, and generate tonnes of traffic from Google for nearly a decade. If you’d like to get the same results as Esena Energy Consultants, then give me a call!